Sky
Twickenham Rd, Isleworth TW7 6AF, UK
Role/Team overview The Insight & Measurement Manager is a key commercial research and analytics role within Sky Media, responsible for demonstrating the effectiveness and value of advertising across Sky's portfolio of channels, platforms and partner brands. The role combines audience measurement, market research, data analytics and commercial storytelling to generate revenue opportunities, support advertising sales teams and strengthen advertiser investment in Sky content. The successful candidate will manage research projects, develop insight-led sales materials, oversee specialist audience panels, and represent Sky Media within industry bodies such as BARB. We are looking for somebody with exceptional storytelling skills, with a passion for uncovering insights and crafting persuasive narratives that resonate with advertisers, stakeholders and senior leaders. What you'll do Uncover the stories behind audience behaviour, viewing trends and campaign...